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Details

Content Creation is a relatively new career, and the skill is now in huge demand internationally. As a content creator, you need to be a multi-skilled practitioner of audio and video content, text and podcasts, corporate identity and storytelling.

You will be responsible for positioning the brand as a luxury or sporty or charitable product. You will need an ability to target your audience and select the most appropriate medium to reach and interact with them. It is a multi-disciplined field of study. You must be able to interview people, write great blogs, take photographs, shoot award-wining video, create stunning visuals and design engaging e-zines. Our diploma course gives you all of the business and communications skills needed to succeed in this very dynamic field.

Outline

Diploma in Content Creation Course Through our program, you will be designing online magazine and taking storytelling photographs to include in them. Your job will also entail setting up radio interviews for clients and briefing them on how best to handle the interview. You will be audio podcasting and shooting video footage of events and brand ambassadors. These interactive and multidimensional tasks will enhance your content creation performance and give you the necessary real-life skills for you to thrive in a career of content creation. Module List:
  1. Introduction to Content Creation
  2. Corporate Identity
  3. Events & Sources
  4. Social Media
  5. Interviews
  6. Blogging
  7. Writing Ezines
  8. Photography
  9. Podcasting
  10. Creating video content
  11. Media
  12. Promotion
  13. Marketing
  14. Final Project

Speaker/s

Get to know the tutor of this course: Jose Penso

Jose Penso has professional expertise in the areas of Branding, Strategic Marketing and Strategic Communication. He is a professor at undergraduate and graduate levels at Universidad del Norte (Colombia), he is also an adviser with the Interamerican Center for Political Management (Miami, Fl); former Committee Chair of the Public Relations Society of America (PRSA) and member of the National Association of Communications Professionals (NAMIC, USA).
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The Global Institute for Public Relations (GIPR) is built on a foundation of networks, communication, and teachings expertly crafted and developed since the early 1990s.

GIPR has deep-set roots in Ireland and has vastly expanded its network to Europe, North America, South America, the Middle East, Africa, Asia, and Australia in the last 30 years. GIPR has built connections in over 50 countries and has courses spanning many communication subjects: public relations, journalism, event management, social media marketing, content creation, podcasting, radio and television presenting, and grammar.

Why Us?
  • Training Excellence
  • Global Perspective
  • Continued Learning
  • Client Focussed
  • Inclusion & Diversity
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